Saturday, September 12, 2020

Law Firm Associates What Would They Say About Your Firm

Developing the Next Generation of Rainmakers Law Firm Associates: What would they say about your firm? Baby boomers: What would your law firm associates say about your firm, if they believed no one would know they said it? Much has been written about the “X” generation and the “Y” generation and how their ideas and values differ from those of us who are baby boomers. I learned this the hard way when I was made the partner in charge of attorney development. I have written an article about recruiting and motivating the “Y” generation. I decided to write it as if a managing partner was giving a presentation about the firm to a group of summer associates. The managing partner was focusing on things I have learned that are important to associates. New lawyers want to be part of a law firm that: I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

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